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2 NEW BRANDS AT YSM - RHUDE & MAGIC STICK

Not one, but two new brands grace the YSM website and store this week. We have Americana vibes from L.A. based Rhude and rave culture inspired streetwear from Magic Stick. We’ve put together our top 3 selects from each brand.

RHUDE

1. POWER EQUIPMENT TEE - WHITE

Introducing the RHUDE Power Equipment tee - stylishly simple with a cowboy print on the chest and a large graphic print on the back. Made from 100% cotton with a crewneck collar.

£199.00 - SHOP NOW

2. HAND KNIT RHACER HOODIE - BLACK

Introducing the rugged hand knit Rhacer hoodie from RHUDE. Made in a nylon/-rayon blend with a checkered flag design along the sleeves. Powerful design, elegantly executed.

£1,145.00 - SHOP NOW

3. YELLOW RHONDA TEE - WHITE

An essential straight from L.A. Classic fit heavy blend tee with 'RHUDE' Rhonda graphic front and center in a golden yellow.

£199.00 - SHOP NOW

MAGIC STICK 

1. DETOUCHABLE 3 WAY LO VEST - BLUE

Reversible vest made from high quality micro fleece and Japanese nylon from MAGIC STICK. Features detachable pockets and front & back branding.

£379.00 - SHOP NOW

2. RAVERS NYLON BONDAGE PANTS - BLACK

Loose fit bondage pants from MAGIC STICK in Black. Made from Japanese fine nylon with quick dry mesh inner. Features a black leg to leg fastener and yellow zip adjusters on the rear.

£379.00 - SHOP NOW

3. CLASSIC ANORAK TRACK JACKET - PURPLE

90's style box silhouette anorak jacket from MAGIC STICK. Comes with a black neck pack and features a retro back print.

£359.00 - SHOP NOW

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